Founders on Fire with Brad Genser, Co-Founder of Farther Founders on Fire Podcasts Posted by Rose Ross | 24/06/2025 In this episode of Founders on Fire, host Rose Ross sits down with Brad Genser, co-founder of Farther, the fintech trailblazer of 2024. Farther is redefining wealth management by combining cutting-edge technology with expert financial advisors to create a personalized, scalable wealth experience. Brad shares the remarkable growth Farther has achieved, including $5 billion in assets under management, fivefold revenue growth, and a rapidly expanding team of over 100 wealth advisors. He discusses the importance of trust in financial services, the power of execution, and how Farther is modernizing an industry that has long been stuck in outdated models. Listeners will also hear Brad’s unique journey—from serving as a U.S. Army officer, to studying engineering and business at MIT, to working at Goldman Sachs before launching Farther. He reflects on how his military background shaped his leadership style and how structured problem-solving is key to success in both combat and entrepreneurship. Brad also offers valuable advice for aspiring founders, emphasizing the importance of staying focused, executing consistently, and building the right team. He shares insights on industry recognition, including Farther’s recent funding round and the significance of winning the Tech Trailblazers Award. Tune in now to hear how Farther is transforming wealth management and what’s next for this fintech powerhouse in 2025 Standout Quotes from Brad Genser Here are some standout quotes from Brad Genser that would work well for marketing and promoting the podcast: On Farther’s Growth & Success: “In 2024, we crossed $5 billion under management—five times growth. We more than doubled our client base and expanded our team to over 100 wealth advisors. We’re hitting on all cylinders.” “Success is a lagging indicator. What you’re seeing now is the result of years of work, investment, and trust-building.” On the Future of Wealth Management: “We saw the wealth management industry stuck in the old ages. We set out to build a financial institution that blends people and technology to create a better, more personalized experience.” “We are building a large financial institution that will manage a substantial portion of the world’s wealth—and we think that’s a good thing to do.” On Entrepreneurship & Leadership: “The greatest risk is not taking one.” “Entrepreneurs often think of challenges as roadblocks, but they’re really just part of the journey. Staying focused and executing consistently is what drives success.” “There are more similarities between building a startup and combat than people realize—both require structured problem-solving, adaptability, and a high-tempo mindset.” On Team & Culture: “The team is what I’m most proud of. We’ve built a group of advisors and engineers who are passionate, skilled, and ready to take on complex challenges.” “We’ve been very disciplined about the types of advisors we bring on—people who want to grow their businesses and be part of transforming the industry.”